Roman Sales believes that success is built by the people you surround yourself with. With that in mind, we have brought together a group of talented individuals from a variety of backgrounds.  With over 100 years of combined industry experience, the Roman Sales team delivers unparalleled customer service and quality to all of our clients, unmatched by any other manufacturer’s representative.

We are located in Encino, California and believe that customer service is our best product.

Dan Roman


Dan founded Roman Sales in 1979 with the experience that he cultivated from working with his father, Pat Roman, for over 15 years. A graduate of UNLV, Dan always finds a way to arrive at the best solution for both his customers and suppliers. People view him as an incredibly fair individual who takes the time to establish a friendly relationship with his customers.

Typical Dan: Saving the day, on and off the baseball field.

Favorite Place on Earth: Sitting on the patio in Newport Beach, surrounded by his grandchildren.

Personal Motto: “You may forget what people say, but you never forget the way they make you feel.”

Mike Roman


Mike joined his father, Dan, at Roman Sales in January of 2002. A graduate of San Diego State University with a degree in Business Administration, Mike brings over 14 years of sales experience to the company. Mike is involved with the management of Roman Sales, maintains key accounts, and keeps up with the latest innovations in our industry.

When he’s not disassembling the office, Mike’s jovial personality helps him to bring creative solutions to his customer’s challenges.

Typical Mike: I don’t know how to put this, but I’m kind of a big deal.

Favorite Place on Earth: Buried inside the barrel of a wave.

Personal Motto: “I got 99 problems, but a switch ain’t one.”


Growing up with oscilloscopes, power tools, and a predilection towards anything shiny, Sarah’s lifelong passion for all things technical started early.  Her obsessive eye for detail–coupled with affinities for electronics, elocution, and Excel—helps her to masterfully multitask in order to do the best job possible.

Given enough office supplies, Sarah would gleefully organize the world.

Typical Sarah: Making geeky obscure references.

Favorite Place on Earth: Wilderness backpacking

Personal Motto: The harder I work, the luckier I get.” — Samuel Goldwyn


Tina comes to Roman Sales with over 28 years of manufacturing, purchasing, and accounting experience.  She’s worked in multiple fields, including pressure-sensitive adhesives, plastics, and large-format printing.  She is now eager to learn all she can about the world of electricity.

Typical Tina: Double-checking everything.

Favorite Place on Earth: Anywhere I can read/watch Game of Thrones.

Personal Motto: “Yesterday is yesterday; it says nothing for the present.”